~ PTPR gets results | ~ PTPR's clients | ~ Watch video | ~ Photo gallery | ~ Writing samples

The latest from PTPR!

"650 Lb. Virgin: The Weight is Over," the follow-up to TLC's top-rated documentary of 2009, is a one-hour documentary about the continuing journey of PTPR client David Smith.

STAX Systems/Triaxiom Fitness -- New Product Launch - 2007

STAX Systems chose PTPR to launch a new product with a bang in Phoenix. PTPR helped STAX Systems reposition its overall strategy and enhance its brand through audience-rich placements and demo research. After the initial launch, this relative unknown was increasing its presence in the fitness field and getting great buzz.

PTPR continued to establish and develop relationships for the company and secured spots on "The Oprah Winfrey Show," "ABC News 20/20" and "The View." After these national spots aired, sales of the product rose 324%. As brand and product awareness increased, many print and online placements followed including a feature on Yahoo! that generated over 600,000 hits.

As a result of the press in America, several international placements followed including "Pick Me Up," a number one magazine in the U.K.

Sprouts Farmers Market -- Citrus Freeze, January 2007

PTPR was retained by Sprouts Farmers Market to build and maintain media relationships in their three southwest regions. One goal, to strengthen and maintain the brand in increasingly competitive media markets. In 2006, Sprouts PR generated nearly $800,000 in press in four markets including, business, retail, feature and breaking news. One example, the citrus freeze of 2007. Large shares of the California citrus crop and Arizona lettuce crop were lost to the uncharacteristic weather in these two regions. The large loss not only created a shortage of such popular staples as lettuce, strawberries and oranges, it also caused the price to climb considerably. Other challenges included the inferior quality of a damaged product and the demand of the product outweighs the supply.

PTPR positioned Sprouts - a leader in locally purchased produce - as the go-to for "citrus education." In the course of two days nearly two dozen placements in three regions and a five-figure media report. PTPR partnered Sprouts with media-rich properties and expanded their previous media focus. The breaking news component of the story was used as a launch pad to quantify their place in the market and further their endurance as a major player in the market(s). This was a huge victory for what could have been a great deal of negative publicity for the produce leader.

Kim is one of the hardest working people I know. If you have her on your side, relax, the job is done and done right the first time. She has an extraordinary work ethic and business contacts for any field. She is a great asset to any business."
       -- Rita Sanchez , Special Events Producer , KTVK 3TV

"I don't write recommendations (so please don't ask). Kim is an exception. If you are considering Kim, if you think she might be able to help, hire her. Now. You will not be disappointed. I never was. She's terrific."
       -- Phil Alvidrez , News Director , KTVK-TV

"Kim Rockley is a top notch professional. She is able to work independently with minimal direction. I hired Kim to program entertainment stages for the 2007 Women's Expo. Kim not only filled 2 days and 3 stages with top quality talent but she also organized all of the logistics to make each day and stage run smoothly. I highly recommend Kim for any project, she is a woman of many talents."
       -- Michele Jeffery Special Projects, KTVK-TV

"Success when it comes to public relations is typically measured by results. In order to get the desired results, you really need to understand the media industry. Kim's strong media background and extensive media knowledge make her a PR asset to any company. Kim's many years as a broadcast journalist exposed her to many public relations ideas and concepts, so she knows what works well and what doesn't.

"Kim's creativity and media savvy definitely set her apart from fellow public relations professionals. The wide-range of media contacts and resources, coupled with a strong understanding of the media, play a vital role for Kim's campaigns. Her dedication, reliability and professionalism are a testament to her work and business. I would highly recommend Kim to any company seeking high quality media relations services."
       -- Jennifer Stein, Marketing & Communications, City of Glendale

"Kim continues to supply us with fresh ideas and always has something a viewer is interested in (even if they didn't know it yet!). We can always count on her to deliver the "product" as promised and with her background as a TV producer, she knows exactly what we need, when we need it. Kim is knowledgeable and ultimate multi-tasker.........everyone should take a page from her play book.
       -- Kelly Deisner, Producer, Good Morning! Arizona

"Kim's a gal that never leaves you with a doubt that the job will get done. As someone new to media when I met Kim, she introduced me to the Phoenix market and gave me the tools needed to succeed in an area that can be very daunting. She has awesome ideas and is very approachable, she will put you at ease in any situation. Kim is very well respected in her field and she knows everyone!
       -- Chris Powell, CEO, Triaxiom Fitness

"Is there anything Kim doesnt know? I know this statement sounds a bit much- but it's true. Kim is always sharp on newsworthy events and has a true gift of being able to provide information and services to the public in creative ways. Kim is always there when you need her- wether it's a great story idea for TV, or just a helping hand as a friend."
       -- Liz Petroff, Morning Show Segment Producer, KTVK

"I worked with Kim while she was mroning producer at Ch. 3 and I always enjoyed her professionalism and friendly demeanor. I've had the luxury of working with her new company on a recent ABC 20/20 production and it couldn't have been a better experience. She's the best and I highly recommend her!"
       -- Kristen Jarnagin, Director of Public Relations, Sheraton Wild Horse Pass Resort & Spa

"Kim is amazing! She is not only easy to get along with she works hard and goes above and beyond to get it done! I look forward to every opportunity I have to work with Kim!"
       -- John Asaro, SATELLITE COORDINATOR, Belo

"Kim's last name says it all ... she ROCKS! Every time I have had the pleasure of working with Kim, she has shown a high-degree of professionalism with an enthusiasm that I wish I could bottle."
       -- Andee Oleno, Area Director of Public Relations, Hilton Hotels Corporation

"Kim Rockley is extremely well-organized, works easily with people and is capable of managing large groups. Having worked in media and for a number of years at a top-rated morning TV news program, Kim understands meeting deadlines and working under pressure. Our company hired Kim to help us produce a major exposition targeted at women. She successfully coordinated celebrity talent, vendors, media talent and expo staff. She is a go-getter which makes her a valuable member of any team. Best of all, she has a wonderful personality and I recommend her without hesitation."
       -- Bill Ottinger, Creative Services Manager, KTVK-TV and KASW-TV

"Kim was a fantastic morning show producer. She worked diligently with the Food Bank so that she could get out the right message to her viewers. She was very detail-oriented and always asked the right questions. I enjoyed working with Kim; she helped us get the word out when we had needs or when we just wanted to share a great story of giving. Kim did wonderful work at Channel 3 and was a driving force to making the morning show have a huge presence in the Valley."
       -- Cynde Cerf, Director of Community Relations, St. Mary's Food Bank Alliance

"Kim Rockley and I worked together when she was a producer at KTVK and I was doing PR. Kim was so easy to work with in that she was very straight forward about what she needed and what she could do. She was responsive and timely to let me know when I could or couldn't get my clients on the air. She was a great manager of timing and execution, never letting a show unfold without superb attention to detail. Mostly Kim was simply a delight to work with as she is fun and funny while still being on point and professional. It is my pleasure to endorse Kim's work ethic and professionalism."
       -- Michele Putman, Account Director, Barclay Communications

"Kim is great to work with, as well as incredibly professional. I enjoyed working with her in every capacity."
       -- Keith Farnham, Senior Graphic Designer, KTVK-3TV/KASW-CW6

"Kim's a seasoned, talented producer and public relations professional whose talent, enthusiasm and high energy lead her to the top of her field quickly. Now a leader in the field, Kim is the go-to person when the "job" must be done right. Together with her self-reliant, instinctive, and always cool-under-pressure nature, Kim tackles any obstacle or curve ball with efficiency and grace. She's also tons of fun to work with!"
       -- Becky Hammad, Interactive Content Producer, Belo Interactive

"Kim is an absolute pleasure to work with! She is efficient, knowledgeable, direct and organized -- all with a laugh and a smile. In her role at Good Morning Arizona, Kim worked under intense deadline pressure, managed people with differing personalities and pulled it off flawlessly."
       -- Michelle Fortin (Frey), Writer/Producer, KTVK-TV

"There is absolutely nothing that Kim can't handle. She's organized, creative, flexible, and enthusiastic. An expert at spotting opportunities others might overlook and parlaying them into results, Kim is the consummate professional. Kim's ability to keep a cool head in the middle of chaos coupled with her innovative problem-solving skills and no-nonsense approach to challenges that would fluster even the most unflappable make her an invaluable part of any team."
       -- Catherine Holland, Designer/Developer/Senior Producer, azfamily.com (3TV KTVK)

"I worked with Kim on several occasions when she was working for KTVK TV 3 as a producer. She was great to work with on every segment we did together. She pays close attention to detail and was great at making sure the physicians/nurses that were making an appearance on her show (that worked with me at CIGNA) were comfortable and prepared for the interview. Kim is very creative and a great person to work with!!"
       -- Whitney Anderson, Public Relations Manager, CIGNA Healthcare

"Kim exhibits boundless energy and enthusiasm while developing truly creative solutions to solve challenges and leverage opportunity - plus she's just a darned nice person to be around!"
       -- Richard Holland, Creative Services Manager, KTVK TV / Belo

"Kim's integrity, experience, professionalism and straightforward approach as GMAZ's morning show producer made all the difference when pitching story ideas. She has a keen sense of what is and isn't newsworthy and always had ideal suggestions for me so that my clients got the most out of their segments when on air. Through that working relationship, we've built a rapport that I truly value as we continue to work together in this industry. She is one of few people I would deem as an "expert in her field" and would recommend her to anyone!"
       -- Susan Kricun, Principal, KRICUN Media, Inc

© 2006-2010 PTPR Public Relations and Consulting ~ P.O. Box 41787, Phoenix, AZ 85080
602.686.7890 ~ ptpr@cox.net

Site by Cat 'n' Mouse Productions